Michelle Lin

As a marketing analytics enthusiast with a strong understanding of business, Michelle is specialized in market research, customer behavior, statistical modeling, social media, and management consulting. She is passionate about generating insights from data analysis and communicating analytical findings to drive business strategy. Prior to joining Neal, she worked at Nielsen as a Market Analyst and was involved in consulting engagements with Pepsi Co. Michelle graduated from Bentley University in Massachusetts and now lives in Seattle with her husband, Kevin. They enjoy cooking, being part of the 12th man, and traveling around the world.

  • M.S. – Marketing Analytics Bentley University
  • M.S. – Accounting Bentley University
  • B.S. – Financial Management Xiamen University