Define customer segments through geographical location, business channel, and sales volume profiling.
Explore SKU performance within similar behavior profiles.
SKU Lift Analysis
Identify SKU’s with negative sales lift (cannibals)
Optimize SKU distribution
Increase sales and profitability by dropping SKU’s that hurt sales
Compare SKU lift across regions and identify gaps in distribution
Analyze SKU recommendations at the behavior profile level
Discover undersold SKUs with high impact but low distribution
Remove low impact/negative SKUs from customer portfolios
About Neal Analytics
Neal Analytics is a cloud, data, and AI Microsoft Gold consulting partner supporting data-driven transformation initiatives from data strategy to solution design, architecture, development, operationalization, and support.
Our expertise spans across migration and modernization, data science, AI/ML, IoT, edge computing, BI, application development, and RPA.
With a focus on right-sized and pragmatic approaches towards digital transformation, Neal leverages Agile methodologies and flexible engagement models to deliver measurable customer value.