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- Company was looking to provide channel for planning travel(Camping) from an end to end perspective
- Company wanted to provide a personal touch for customers looking for customized recommendations based on distance, activity preference etc.
- Wanted to evaluate if possible to close loop further with providing custom product based recommendations
- Using Microsoft Cognitive services and Bot Framework, Neal Analytics developed a chat bot providing an avenue of options- camp site recommendations, information , general FAQ, connected product recommendations, purchase process (in store or online).
- The bot is combination of guided flow as well as free text questions for customers based on path chosen
- Neal Analytics used Language Understanding Intelligence Service (LUIS) to translate and process natural language, creating a friendly user interface that requires no training to use
- Chat bot showed customized support and assistance to customers
- Chat bot surfaced recommendations of next-best offer & next best action for customers in a simple, easy-to-consume way